Seasonal rental

Seasonal rentals: a winning strategy for the new season

Edited on 12/12/2025

As the new season begins, many property owners wonder about the best way to increase the value of their real estate. What if seasonal rentals were the ideal solution? On the French Riviera, this option is becoming increasingly popular, driven by steady demand—even outside the summer months. The HC Azur team explains why now is the right time to take the leap.

First of all, the French Riviera enjoys exceptional tourist appeal well beyond the peak summer season. In September and October, the region attracts a wide range of visitors: European retirees, remote workers, festival-goers, and lovers of local gastronomy. These travelers are looking for comfortable, well-located accommodations, often for stays ranging from a few days to several weeks. Listing your property as a seasonal rental therefore allows you to capture this dynamic demand.

Moreover, the income generated is often higher than with a traditional long-term rental. Thanks to flexible pricing and optimized management (cleaning, guest check-in, calendar management), it is possible to maximize your property's profitability. In addition, you keep the freedom to use the property at any time of the year, which is ideal if you want to enjoy it occasionally yourself.

This 2025 back-to-season period is also marked by a shift in traveler behavior: people increasingly favor stays in intimate, well-equipped places, away from large hotel complexes. Apartments and houses with a terrace, a garden, or a sea view are therefore especially sought after. If your property meets these criteria, it represents an opportunity worth seizing right now.

Finally, the tax treatment for furnished short-term rentals can be advantageous, particularly under the micro-BIC regime, which offers an attractive flat-rate allowance. However, it is advisable to get well informed or seek support in order to optimize the administrative and reporting steps.

In conclusion, if you own a property on the French Riviera and are still hesitating, this start of the season brings together all the right conditions to take the leap and make the most of your real estate investment. The HC Azur team is here to advise you, estimate your property's profitability, and support you at every stage of your seasonal rental project.

Do you have a seasonal rental project? Let’s talk. The HC Azur team is here to support you with professionalism and commitment.

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